Currently, the new generation of information technology is profoundly changing lives and society, while also bringing ethical challenges. We need to deeply reflect on and establish correct moral, value, and legal perspectives to enhance public awareness of integrity and social credit levels. The development of this new generation of information technology, such as the internet, big data, and artificial intelligence, has not only changed people's daily lives and social interactions but has also brought profound changes to ways of thinking, values, and moral behavior. However, the arrival of the information age has also brought new ethical challenges. We need to establish correct moral, value, and legal perspectives to address these challenges.

In the intelligent era, privacy and convenience often represent a trade-off, but it is not necessarily a matter of "you can't have your cake and eat it too." This mainly depends on how we define "privacy" and "convenience" and how we find a balance between the two.

1. Convenience: Many online services, such as location services, personalized advertising, and content recommendations, need to collect and analyze user data while providing convenience. For example, navigation apps need your location information to provide route suggestions, and search engines provide relevant search suggestions based on your search history.
2. Privacy Protection: Although the above services need to use user data, this does not mean that user privacy cannot be protected. Many companies and organizations are seeking solutions to protect user privacy. These include using data encryption to protect user data, anonymizing data to prevent its traceability to individuals, and providing more transparent data usage policies that allow users to understand and control how their data is used.

Most importantly, everyone may have different standards for balancing privacy and convenience. Some are willing to enjoy more convenience at the expense of some privacy, while others prefer to protect their private information, even if it means missing out on all online services.

To resolve this dilemma, future technological advancements and legislative improvements may help us find a better balance between convenience and privacy.

How will privacy protection work in the future digital world?

Technological development is not the enemy of privacy; on the contrary, it can be used to protect privacy. For example:

• Decentralized storage: Using blockchain technology, data is not stored on a company's server but is controlled by the user, resulting in higher security.
• Privacy-preserving computation: Data is encrypted before computation, allowing companies to obtain analytical results without access to the original user data.
• AI-powered intelligent privacy protection: In the future, AI assistants may help us manage our privacy, automatically blocking suspicious applications and alerting us to data leaks.